Madi is a graphic designer in Oakland, California. Interested in physical and digital experiences alike, her practice spans different disciplines from brand identities, print and packaging, creative direction, and user experiences.

WNRS Kids Edition
Campaign Design

Product development, digital production, and campaign design for the We’re Not Really Strangers Kids Edition — a card game for all ages to come together and help each other grow.

Our launch campaign toyed with what it feels like to be a kid again — looking for the world under the rocks, saying how you really feel, and playing to have fun, not to win. Assets included Instagram posts and stories, TikToks, email marketing, and paid media.

Creative Direction: Koreen Odiney
Art Direction: Keaton Webb
Design: Madi Clark, Taylor Tran, and Christine Foltz
Copywriting: Julia Ernst and Emon Abdullah
Strategy: Emon Abdullah
Digital Production: Madi Clark
Photography: Skyler Dahan, Daniela Bologna, and the kind parents of We’re Not Really Strangers